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Vice Media has launched in the Middle East with its new Vice Arabia platform, a youth-oriented space that represents the many voices of young people across the region.
Based in Abu Dhabi, the platform will produce lifestyle content in multiple languages and will be published across all of Vice’s global platforms, shining an international spotlight on the region.
The main target audience is based in KSA where the platform will challenge traditional media and address different social issues that are not openly discussed. This will be made possible with governmental support to help highlight some of the sensitive topics.
– Razan Zahra, Mojo PR