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Some of the most influential Arabs in the world converge in Dubai today for the fifth edition of STEP Conference.
With a unique focus on the intersection of technology, digital media and entertainment, and its unrivalled interactive format, STEP Conference enjoys a reputation as the meeting place for progressive young Arabs intent on placing the MENA region at the forefront of innovation.
Delivering a stellar lineup of thought provoking, challenging and inspirational speakers, the event is tackling topics like autonomous driving, artificial intelligence, bots, blockchain, fake news, digital advertising measurability and the effect of new media on life-changing decisions.