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So, what is the dictionary definition of the term “augmented reality?” According to the dictionary I hold in my hands it is: “the integration of digital information with the user’s environment in real time.”
It is no surprise that Dubai is catching up with the concept and applying it into building the city. From retail to construction – all sectors are gearing up to use AR in their business models, paving the way of the internet and placing the city on the map of the future.
For Dubai, we do not have to wait for the future – we make the future!