Home Business Mercedes-Benz in 2017: No. 1 in premium segment

Mercedes-Benz in 2017: No. 1 in premium segment


Mercedes-Benz achieved its most successful year in 2017, increasing its unit sales by 9.9% to 2,289,344 vehicles. As a result of its success in all three core regions – Europe, Asia-Pacific and NAFTA – Mercedes-Benz was the best-selling premium brand in the automobile industry for the second consecutive year.

Mercedes-Benz defines the four future topics for the automotive industry within its corporate strategy CASE: connected, autonomous, shared & services and electric. The brand says the optimal combination of all these areas will be a crucial success factor for offering customers the most convincing overall package.

– Mutaz Albadri, Mojo PR

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