Never is true leadership more apparent than during a crisis. In our role supporting clients in their internal communications, having visibility of different approaches during this global pandemic has been eye-opening – inspiring in a number of instances, but horrifying in others as well.
What separates the true leaders from the poor ones comes down to three fundamentals: communicating honestly, clearly and often; demonstrating empathy, authenticity and care for their people; and having a vision for the future that extends beyond the balance sheet.
When leaders demonstrate this, they have the best chance of motivating their teams to achieve long-term success.
– Tara Rogers, Mojo PR